With digital solutions for almost everything these days, why is it still so hard to move money around? When it comes to bank transfers, ‘cross-border’ is a byword for slow and expensive.
That’s why Nordea helped to launch P27, a pioneering platform designed to connect the Nordics and make international payments easier. We created this film to capture how the initiative was removing barriers and opening up the world, saying goodbye to outdated and traditional processes.
With P27 set to be the world’s first multi-currency, multi-country payment platform, This project gave us the opportunity to highlight Nordic innovation – a subject close to our hearts.